Elevating Tamarack Resort’s season pass campaign with extensive digital asset production. 




About:

Tamarack Resort is a premier ski resort in Southern Idaho with over 3,500 acres of year-round outdoor recreation. 

Agency of Record:

Stoltz Marketing Group

Roles:

Art Director:
Deanna Scherrer
Asset Production:
Kevin Maret, Cole Buckhart, Deanna Scherrer





Opportunity:

As the new Agency of Record for Tamarack Resorts, Stoltz reached out for another pair of hands to elevate Tamarack’s year-round season pass campaign. 


Solution:

With the creative direction provided, I produced over 300 unique digital assets for audience segmenting in web placements.

Results:

Meta ads brought in 13.88x return on ad spend over the three week run period. 

Boundless Pass sales increased 237% in sales revenue compared to the prior year.